3 Reasons Why Healthcare Should Embrace Omni-Channel Retail

“Omni-channel” has become a buzz word in retail, but it’s a concept with wide potential across many industries, including healthcare. Omni-channel, also known as multi-channel, is about being able to interact with customers through multiple communication channels. These include face-to-face or in-facility (in-store), mobile and online interactions. Omni-channel is also a means of providing customers with a seamless, consistent experience across all channels, which helps ensure outstanding service and builds loyalty.

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Destination EMV. Are We There Yet?

EMV (Europay, Mastercard, Visa) is finally hitting its stride in the United States. More than 600 million chip cards have been issued to U.S. consumers so far, and as of March 2017, roughly 39% of merchants were ready to adopt EMV. Small-to-medium businesses have had a slower transition compared to retailers like Target and Home Depot. Some giant retailers were among the first to migrate because of their largely publicized data breaches. Note that EMV does not protect the actual PAN data, it only authenticates the card being used and only encryption of the data at point of dip, swipe or tap can truly reduce the risk of card skimming. Additional factors that are still a barrier to EMV adoption include merchants’ expectations of high costs, slow certification, training requirements, and a belief that the risk of fraud is low enough already (mostly for lower fraud rate merchants such as restaurants and healthcare). Despite these issues, advancements are being made such as Visa’s Quick Chip program. This software update “enables customers to dip and remove their EMV chip card at checkout in about two seconds or less. They can even do so before the transaction is complete (while the salesperson is still ringing up the items).”

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The State of EMV in the U.S.: What Can Merchants Do Two Years Later

It’s been two years since EMV liability shifted in the U.S., and we’ve come a long way in the payments industry. Both card issuers and merchants continue to work hard to help with the EMV migration.

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Let’s Talk About Your Payment Technology

6 Factors that determine whether it’s time to upgrade

As we move into a cashless society, accepting electronic payments is more important than ever for all business types. With recent changes in credit/debit card acceptance and the proliferation of mobile wallets, electronic payments have evolved and become more sophisticated. To keep up with these changes, many merchants are now asking us, “When is the right time to upgrade our payment technology?”

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