As consumers, we’re all guilty of digital window shopping, adding items to the cart and then changing our minds when we get to the virtual checkout. No harm done, right? But for eCommerce companies, there is nothing more frustrating than an online shopper who abandons their cart at that final, crucial stage.
The end of summer is approaching, marking the beginning of the back-to-school season. Parents are gearing up their kids to get ready for their new terms. Retailers are simultaneously getting ready for all the business that is coming their way. According to a Deloitte’s 2018 Back to School Survey, total back-to-school spending is expected to reach $27.6B, or $510 per household, slightly up from $501 in 2017.
The architecture of enterprise technology is entering a new era. Driven by the need for better data collection, faster innovation cycles, and smarter digital-physical integration, enterprises are increasingly turning to solutions that are built upon consumer mobile devices, and for very good reason.
When it comes to different ways to pay, mobile wallets have the “cool” factor figured out. Instead of taking out your wallet or looking into your purse for a credit card, you simply tap your smartphone on the merchant’s payment solution to securely pay for goods and services. The payment is instant and the customer is satisfied.
Payment solutions, specifically smart terminals, have evolved from just being a device for payment acceptance to providing merchants with tools to boost their business, learn more about their customers and improve in-store experiences. Even though securely accepting payments is critical for any merchant, today’s solutions can not only add value to the customer’s experience but also help merchant improve efficiencies.
