Android Payment Solutions Can Be a Game Changer for SMBs

In the last couple of months, you might have come across few blog posts from my colleagues that discussed a range of topics related to SMBs. From preparing for 2021 with technology solutions to looking at other factors that can help SMBs boost business. Both articles discussed a very vital aspect of the SMB ecosystem – their access to new and innovative technology. Typically, large merchants have the means and budget to implement new and cutting-edge solutions as soon as they hit the market. It takes more time for SMBs to fully adopt these technology solutions. By then, new solutions and use cases are already being talked about at higher levels. But Android can change everything for ISVs and their SMB customers.

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Four Ways ISVs Can Help Their SMB Customers Boost Business

2020 was a difficult year. Apart from the obvious, we all know how the COVID-19 pandemic is impacting the SMB community as they are working hard to stay in business. While technological trends and solutions, such as contactless payment acceptance, mobility, etc., are increasingly moving downstream to SMBs and helping them better prepare for the year ahead, they will need additional support to boost their business. For example, compared to most large merchants, many SMBs don’t have strong online eCommerce capabilities. Even though it is imperative for them to get customers back to the store, they don’t have the necessary eCommerce capabilities to fall back on, particularly in the context of the current health crisis.

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Here’s How You Can Prepare Your Small Business Customers for 2021

The COVID-19 pandemic has wreaked havoc for many businesses but SMBs have been the most affected. According to Yelp’s Local Economic Impact Report, nearly 100,000 small to medium-sized businesses that had temporarily closed during the initial lockdowns are permanently out of business today. Campaigns like the American Express Small Business Saturday do encourage consumers to buy locally, but with the growth of eCommerce, it is becoming hard for SMBs to win their customers back. Low price points, cheap delivery options, intuitive eCommerce design and usability from retail giants have eaten into the SMB market share. This has also hit the SMB merchants harder during the pandemic. Small businesses have been the backbone of our economy for decades, but they are also the most vulnerable.

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PIN on Mobile Will Bring Big Business Payment Tech to Small Business and Micro-Merchants

U.S. customers are no stranger to the PIN when it comes to debit transactions while they shop with large retailers. These retailers are using full POS solutions with PIN pads or touchscreen PIN entry to securely process its transactions. What’s less common here — but is widely accepted in the U.K. and Europe — is paying with a credit card and PIN.

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4 Strategies to Get More out of Your Payment Terminals

Over the years, payment terminals have evolved from just being used for accepting payments to providing merchants with ways to boost their business, learn more about their customers and enhance in-store experiences. Today’s smart terminals are equipped with powerful operating systems that are capable of running third-party apps, which help merchants achieve these goals. Whether you’re a merchant or a solution provider, you should be aware of ways smart terminals can be used beyond just accepting payment. In this blog post, I list four ways you can get more out of your payment terminals:

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