Apple Pay® continues to be on the rise. More merchants than ever are seeing the benefits of including it as a payment option – added convenience, improved customer experience, loyalty program opportunities and more. A recent survey determined that 36 percent of U.S. merchants accept Apple Pay and about 27 percent of eligible U.S. consumers have used it.
Connected digital devices have not only changed how consumers shop for goods and services, but it has also changed how they pay for them. With even greater bank support, digital wallets and mobile payments are rapidly increasing in adoption and use. The mobile payment sphere is becoming more and more competitive by the day, with both industry leaders and new upstarts making a place for themselves within the market. The range of choices out there seems mind numbing and the mobile payments revolution has only just gone underway.
The Internet of Things (IoT) has been a topic of discussion for the past few years, and the nature of its applications has evolved over time. According to a report by Gartner, the Internet of Things will grow to 26 billion units installed by 2020. This report also highlights that the IoT product and service suppliers will generate revenue exceeding $300 billion by the same year. But where does payments come into the picture?
Apple’s most anticipated event every year – the Worldwide Developers Conference (WWDC) is taking place right now at the Bill Graham Civic Auditorium. WWDC is Apple’s once a year event that brings together a vast network of third party developers who build apps for all the iOS devices and the Mac. Among announcements regarding their operating systems for their Mac, Watch and mobile devices, Apple is also expected to announce exciting news regarding Apple Pay.
